WHAT IS T4W?
	these4walls was started when four people working across the communications industry met in a pub in Fleet Street. Astonished that no-one had established a group in which people from different marketing and communications disciplines could meet, they decided to set up their own.
	these4walls was set up with the view that the walls communications diciplines build between each other are often not reflected in the realities of what practitioners themselves are seeking to do for clients or their companies. It is important that advertisers understand PR, that media buyers understand design and that new media professionals understand direct marketing. There is no means for this to happen.
	It is our belief that the communications industry will have to work more and more closely within its constituent parts to succeed in the future and these4walls has a role to play in enabling greater understanding amongst people working in these worlds.
	these4walls began as a monthly meeting of its members, and these events still continue. However, as it has grown – t4w has now got nearly 2,000 members – it has developed new services to help its membership in their day-to-day working lives.
	Some current examples include
		these4walls has established a series of seminars to bring together people to talk about specific marketing issues. These interactions are continued through the website.
		t4wworkspace offers advice and information about working in the industry for those already in it as well as those who are thinking about moving jobs in communications.
		because these4walls is an organic group, we are always interested in developing new services. Please let us know what you would like to have these4walls do for you.
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